Joico's Color Balance Blue Shampoo instantly neutralizes brassy/orange tones on lightened brown hair, while re-strengthening and protecting hair. This unique, color-correcting formula preserves the true hue of brunette hair, instantly washing out unwanted brassy, orange tones, while protecting vibrancy.
Cutting-edge technology, merged with powerful protectants, joins forces to create hair that’s brilliantly resilient and healthy-looking:
BLUE PIGMENTS: Directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
GREEN TEA EXTRACT AND UV ABSORBERS: Help fight fading and tonal change to keep color looking great.
SMARTRELEASE TECHNOLOGY: A one-of-a-kind liposome delivery system, that packs a punch, continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
Directions: Apply to wet hair and allow the shampoo to absorb for three-to-five minutes. Rinse. Repeat the process two or three times per week, alternating with your regular shampoo. Follow with Color Balance Blue Conditioner for best results.
Ingredients: Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Ammonium Laureth Sulfate, Glycol Stearate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, Polyquaternium-47, Polyamide-2, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Sodium Chloride, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Salicylic Acid, Benzyl Alcohol, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Blue 1 (CI 42090).